Corporate Digital Learning

Chapters 4 › Unit 4: Gamification for Martina! View instructions Hide instructions

Gamification for Martina!

Do you remember Martina from chapter 2?

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You already defined her learning objectives.
You helped her create a culture of learning.
Now it is time, to think about gamification for her online training and learning. How can you add game elements and motivate her in her learning journey?

Need some inspiration for this journal exercise?

1) Article by John Hagel and John Seely Brown on how the online game World of Warcraft can help promote innovation - even on the job.

2) Knowledge@Wharton writes about how to use gamification in the health care sector in this article published on business insider.

3) Remember the example in our main material from HP? Here is the article by Chanin Ballance to read up upon their case.

4) is a Volkswagen initiative that wants to show how easy it is to support and engage people in simple tasks such as bottle recycling or respecting the speed control.

5) Or watch this video by Khan Academy, explaining some of their gamification elements on their platform:

Video by CenterScene

We are excited to see how we can all help Martina out.


Because Martina works abnormal hours daily, it means she gets little time in doing some of the things she likes, such as gym, social and education acquirement or enhancement. Therefore, Martina requires a gamification that will assist her mind to constantly function with ease considering supplementing of constant gym sessions with healthy and organic foods replacing regular habits of eating junk foods, such as fast foods and take-away food.

The game in her system should be a pop-up or part of a slide during a training session. Knowing that obesity or being fat is a sensitive topic to discuss, the game should be convincing enough not to offend or upset, but should also assist employees to be healthy and active.

Like many doctors would say; “have a fruit a day”. So, the element of the game should be based on questions related to what would one eat or feel like eating today (having iconic types of different foods possibly available in the market). Based on what one chooses, the game/s should be able to measure the calories, fats and other preservatives for all good and bad food.

The game should require some standard demands such as weight and height, then the game should ask on how many step you take each day or if you are a regular trainer and how many steps you run a day. And, if you are not in good shape, it should encourage you to start and provide a good guild line on how to live healthier.

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