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Digital Marketing – Strategies & Channels
In this assignment we ask you to think about how and where you’re currently using video.
Address questions such as:
What kind of videos are you (or could you be) using and where (e.g. how-to videos on YouTube or live videos on Facebook)?
What are (or could be) their intended goals (e.g. make product sales or get traffic)?
For our type of business, how-to videos is a sure way to attract traffic, and also present new products and solutions. This, in turn, could lead to sales if directed/communicated effectively.