Adrienne is advisor on customer intelligence. She combines her background in econometrics and psychology to help companies to create data driven and customer centric solutions to actual business questions.
Facing a challenge Adrienne always starts with the consumer point of view. As a part of a multidisciplinary team she assesses different alternative approaches to find a feasible solution. By collecting the right data, discovering the underlying data patterns, providing valuable insights and turning those into actions. With her drive she knows how to enthuse others and create broad support for a fact based approach