Corporate Digital Learning

Chapters 3 › Unit 3: Creating a Culture of Learning for Martina View instructions Hide instructions

Creating a Culture of Learning for Martina

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Imagine Martina from Unit 3 again. She is working 40 hours a week and on top of that, needs to learn about managing and leading a team in an online training class.
So now Martina is trying to integrate her learning and training into her work. However, she feels uncomfortable reading a text or watching a video as part of her online training in front of her team at work. In the end, she decides to learn at home in her free time, making her more stressed than before.

Help Martina create a learning culture in her team or office!

For example: She could create a corner in the office with a flag on it, when it is learning time, every Friday afternoon for 2 hours. She could block her calendar, creating deadlines for herself to finish the tasks, have open conversations with her staff members about her learning experiences etc.

How can you support her?

There are quite a few ideas you can develop after having read all the implications that a corporate digital strategy involves in the main and the additional material.

Do you need more inspiration for the task? Then have a look at the following links and articles:

Put yourself in the shoes of the learner: This nicely written article in the Washington Post illustrates the power of spending two days as a learner and experiencing their everyday lives.

How much time do you spend on learning a week? This short article by Jane Hart includes a poll about how many hours people spend on learning. She also wrote about 5 steps towards Modern Workplace Learning. It is important is to see the change, be the change and support the change.

Or maybe you get some inspiration by a rather controversial article and push for employees to learn in their free time? Quentin Hardy wrote in the NY Times about how AT&T "Tells Its Workers: Adapt, or Else".

Find some images that visualize how you can help Martina and how Martina can create a culture of learning. Upload these images as part of your journal entry and your ideas so that we can collect them at the end and create a collage.

Creating a Culture of Learning for Martina


I think Martina can do the following things:

  1. Explain to her team that as part of her new role she needs to take some courses (of course she should not say it's because her manager thinks she is failing as a team leader). Also tell them how often per week she will be taking the time to study/learn. This brings transparency within her team about why it is important for her to have the time to study.
  2. She can then develop with her team a way for her to signal to them that it is study time for her. If there is an available space for her to be alone (say a meeting/conference room) then she can go there. Or if she has to do it in her office then maybe a sign (like wearing a mock graduation cap).
  3. Create a 30 minute to 1 hour block each day in her schedule for study, having a minimum of 3 hours total study time a week (1 hour sessions can be for learning new content, working on assignments, etc; 30 minute sessions for revision).
  4. She can make the revision part of her learning/study a team effort once a week. Maybe she can make a short presentation (10-15 mins) of the new information she has learnt. Or, telling them her topic for the week, ask them to come up questions on the topic or funny cartoons (like Dilbert) or some other fun tidbit that they can share all together at the designated time.
  5. Or she can come up with the funny tidbits/cartoons, or other interesting information she has come across, and share it on a learning board in the office. In extension, she can invite her team members to use the learning board by sharing anything new they have learnt that would be of interest to the team.

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